To bolster his argument, he mentions a recent Reuters story about Groupon turning to executives from Citydeal to help boost slowing growth in the former's US business ahead of a planned IPO. A few weeks earlier in Berlin, Rocket Internet managing directors Florian Heinemann and Christian Weiss, both long-serving Samwer lieutenants, dutifully defended the model but conceded they were concerned about how the Airbnb-Wimdu controversy reflected on the incubator. (Photo: Andreas Rentz/Getty Images). Did someone write that Dixons copied Best Buy, or did anyone ever write that Best Buy copied Dixons, or that [German electronics retailer] Media Markt copied Dixons? UPDATED Tue, Jan 12, 2016 - 4:23 PM. Rocket Internet: Oliver Samwer founded Rocket Internet back in 2007. The company builds startups and owns shareholdings in various . What would happen if they left or sold the company? That is why today, they are present in Southeast Asia, Africa or Latin America. With regards to the [blitzkrieg] email: I apologised for the inappropriate language. 1. This portfolio should include innovative technologies and new business models neighboring the core competencies of the company. "Our problem was we wanted to be entrepreneurs first, then had to find an idea.". How many Best Buys? Technical complexity alone can not secure a world leading position. You also have the option to opt-out of these cookies. Yet he insists that he's a middling talent when judged alongside his two brothers. They played hockey together, went on family holidays and held the collective ambition of combining their individual strengths to build a business. CEO Oliver Samwer (M) with board member Alexander Kudlich (l) and CFO Peter Kimpel at the IPO in Frankfurt am . Entrepreneurial families should therefore ask themselves, if they can pinpoint their common future goals with the same precision as they did for the rocket mission. The country has discovered enough lithium to electrify every vehicle on its roads, but the massive deposit has tensions running high. In a nutshell: We can summarize that the quote of Oliver Samwer counting the Samwers among Germanys successful traditional entrepreneurial families is justified in certain aspects, e.g. "Were they the first? "We took it into our own hands and didn't wait for the market to be founded. Asked to confirm a TechCrunch report in February 2011 that the brothers had sold their Facebook stake, making a "killing" on their original investment, Oliver responds, "I cannot comment on anything. ", Oliver Samwer and Stefan Glaenzer both mention the Japanese automobile sector when explaining how copying can foster innovation. David O. The debate gained intensity in June 2011 after San Francisco-based Airbnb, a platform for renting out private residences through an online booking platform, warned its community of imposter sites. Ollie is 1,000\% intense, 0\% bullshit and 100\% rational, Peri said. "But look at the reality. What is the importance of the Samwer brothers? Oliver Samwer/Brothers. Rocket Internet was established in 2007 by Marc, Oliver, and Alexander Samwer (the "Samwer brothers") who had successfully founded several Internet companies and then invested in firms such as Facebook, LinkedIn, and Zynga. The case Samwer: A look at the portfolio of the Samwer brothers shows that investments are made and companies are set up across multiple sectors into the most diversified phases of the industrial value added chain. "The time for the blitzkrieg must be chosen wisely, so each country tells me with blood when it is time. For the last seven years, Rocket Internet and its German founders, Marc, Oliver and Alexander Samwer, have made a living taking the billion-dollar ideas of successful American technology companies and cloning them abroad. Altogether, we can determine five categories: The case Samwer: All interaction between the three Samwer brothers proves an absolute clarity with regard to their common vision. It's telling young entrepreneurs that the ideal way to make money is by copying something that works in the US, then selling it back to the original.". Oliver Samwer, one of the three Samwer brothers who own the e-commerce building beast that is Rocket Internet isn't interested in being part of a league of innovators. Why billionaire Rocket Internet founder Oliver Samwer is one of the world's most underrated entrepreneurs By Aniket Dey April 21, 2015 , Updated on : Thu Sep 05 2019 07:30:18 GMT+0000 Rocket Internet/Founders Over the next few years, the brothers invested in German versions of YouTube (MyVideo), Twitter (Frazr) and Facebook (StudiVZ), as well as other technology properties based on US models. Yes. What would happen if they left or sold Rocket Internet? What is the role of samwer brothers in Rocket Internet? This has been best exemplified by the Samwer brothers' Rocket Internet. Headquartered in Berlin an . And their incubator, Rocket Internet, has produced an array of aggressively growing internet businesses in Germany and beyond. The sources said Franziska Leonhardt, head of Rocket's legal department, and Uwe Gleitz . The model that proved so effective for the Samwers came about, if not by accident, at least partly as a result of eBay's inattentiveness in its early days. April 4, 2013. Elsenheimerstrae 61 "We looked at trends in the US, the Asian market and in the offline industry, and thought about how we could bring them online, because this is what we have some relevant experience at doing. The Russian-born US billionaire Leonard Blawatnik reportedly just invested $200 million in the company. In 2007, the brothers founded a Berlin-based tech incubator known as Rocket Internet. When they didn't receive a reply, the brothers returned to Germany and, in January 1999, brought in three friends to develop their own platform. I do not accept surprises. Many other authors have already commented on this subject ad infinitum. In Munich, Oliver Samwer isn't apologising. Questions to him are accompanied by a "yah, yah, yah, mmm-hmm" that suggests he knows not only the answer to what he is being asked, but where a line of questioning is going and what's behind it (see the final gallery image). Experience has shown, however, that with every new generation and a growing distance from the company and its daily business, the distance between owners and operative managers and/or the staff often grows. Very often, this is a cause for conflicts in the respective families. Rather, he suggests that what galvanises them is winning: "To prove over and over again that we're the best," he explains. This became very apparent by the often quoted Blitzkrieg e-mail. The brothers' reticence is understandable. Answer (1 of 5): Processes, Mentorship and Money. In this portfolio, the individual companies are always strategically connected to their other shareholdings. asks Jerry Colonna, a New York-based venture capitalist turned life coach, who is in Berlin to school would-be entrepreneurs on the pressures and perils of the entrepreneurial life. The breakthroughs and innovations that we uncover lead to new ways of thinking, new connections, and new industries. Which, for us, meant going to the US, finding our idea and starting it in back in Europe, and that turned into the eBay idea," explained Marc in 2007. The brothers may have been at a loss for new concepts, but they knew where they should be looking for one. Leaving people [sic] is as normal as from time to time partners at Goldman Sachs leave to pursue independent things (like start hedge funds). "I said, even though I wrote a huge article two months before about how much I hated copying, I would actually engage with the copying," says Glaenzer. "Copycats are not companies that work on ideas and make them a little better, they simply try to copy it and sell it very fast," Reber says. Oliver prefers to think of it as the United Nations of entrepreneurs. Marc, 41, who has a reputation for being the most charismatic of the three, is currently busy with his duties at Groupon. For a four-year-old operation, Rocket's performance has been extraordinary. Isn't it all the same thing? Oliver Samwer and his brothers Alexander and Marc founded Berlin-based tech incubator Rocket Internet in 2007 and took it public in October 2014. Moreover, it is obvious that none of the brothers seeks to appear in the press as often as possible, or to be more important than the other. Despite extreme success in business, the privacy of the family is protected. He denies that the Samwers are building businesses in order to flip them quickly. Together, the Samwers own around 45% of Rocket. Will all three Samwer brothers become billionaires? Entrepreneurs-in-residence are hired to oversee individual companies, but overall strategy has been largely shaped by four managing directors. It does not store any personal data. He won't say much about Groupon, the Chicago firm whose international rollout he has been helping to guide, and he politely sidesteps a question about Crazy Frog. Virgin's Richard Branson was a hero, as was Michael O'Leary of Ryanair. Rocket rapidly clones successful startups that fail to quickly heed the callings of consumers to expand their model overseas. This does not have to result in the family being always involved in the daily business routine; however a culture of cohesion and coordination has to be established between entrepreneurial family and staff as well as within the family itself. Even Reber, the founder of the anti-copycat movement, agrees that clones have served a useful purpose. "We tested it, first with $10,000, then with $100,000, then with $1 million. [The Samwers] were execution motors. It's culture. A few days after I meet with Samwer, I visit Rocket's headquarters, a six-story office building on the old East German side of the Brandenburg Gate that houses 200 of the company's 500 employees. "I can't tell you my long-term strategy," Oliver answers. Oliver is the middle brother and the CEO of Rocket Internet, which delisted from the Frankfurt Stock Exchange in October 2020. As well as copying others' models, the Samwers have made significant investments in originals, including Facebook, LinkedIn and Zynga. This is a type of mass production of startups where key strategic and tactical decisions normally made by the organizational founder and her team are set by the startup factory. This means that product development, user experience design, marketing campaigns and legal work are conducted by seasoned developers, designers and lawyers. Can an article be published in two different newspapers? b What are its threshold, distinctive and dynamic resources and capabilities?. What is the difference? Those investments, plus successful exits on past ventures, will make the brothers worth at least $1 billion each, even when accounting for dilution from the sale of new shares in Rockets IPO. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. The importance of the Samwers brothers. Scientists are asking tough questions about the health effects of ultra-processed diets. The word clone or app cloning might convey wrong impression about the process. So why are they so vilified? He was never involved in the building of any of the bigger companies, since his strength was never execution. "We've discovered that these scam artists have a history of copying a website, aggressively poaching from their community, then attempting to sell the company back to the original." This statement, however, made many smile condescendingly. That act was followed by the backing of StudiVZ, the German clone of Facebook, as well as a smart investment of more than $10 million in Mark Zuckerbergs company in 2008. We currently have the best team ever and it is getting bigger and better every day, therefore anyone who doubts Rocket's success in the future has not really understood Rocket's strength: we are the best global group at execution and we continue to do this in the next years. You wake up, full of ideas and [visions], [] but getting up is different [] because it is much harder. Europe's largest economy had been through a decade of fierce upheaval following its reunification in 1990, but retail law was still focused on preserving social mores rather than promoting commerce. How do you deal with a rude front desk receptionist? "But if you want to write a manifesto, you end up with late-night meetings that make you feel like you're founding a political party," explains Felix Petersen, cofounder of Amen and pre-Foursquare mobile check-in tool Plazes. "How do they sleep at night?". Its name would say something about its mission: Rocket Internet. The Hustle takeaway. I was an investor in Lycos, the first search engine, and we spun that out of research at [Pittsburgh's] Carnegie Mellon University. Mr Samwer's riposte is that Rocket is a "platform" that raises the chances of a start-up succeeding from the two-in-10 bets known to venture capitalists to something approaching eight-in-10 . This is a common type of fraud referred to as cloning where your company is replicated by criminals to mislead existing and new clients. To have an opinion on the Samwer brothers' creation communicates a certain aesthetics of work, answering questions like: . Prof. Dr. Marc-Michael Bergfeld That vehicle also holds a 17% stake in Zalando, the private fashion retailing sensation that is valued currently at $5.3 billion and is also taking steps toward an IPO. He says he makes no claim to be an innovator. Oliver Samwer is one of the most controversial entrepreneurs in the digital arena. Even at the low end of that valuation, an IPO would turn all three Samwer brothers into billionaires. They currently own 65% of Rocket Internet through their investment company, European Founders Fund. Currently, Oliver Samwer is the CEO of Rocket Internet. The success of the German eBay also alerted major US tech firms to the potency of the market in Germany. Weiss says Oliver was upset when he was told the news, and that at least 25 employees from Rocket and its portfolio of companies had already defected. The team also created what it called "category captains" who were each responsible for a specific area of the site. This refers to family enterprises which are handed down from generation to generation, companies that are rooted in a courageous pioneering spirit, which thanks to German precision, quality and technological progress are globally successful. Former eBay CEO Meg Whitman recalled in her autobiography: "When we started eBay Germany, it took off like an absolute rocket Germany was the fastest growing of all eBay sites. Together, the Samwers own around 45% of Rocket. Opinions may differ on the innovation model of the Samwer brothers and their enterprises that have emerged from the incubator machine Rocket Internet AG. And it isn't just companies outside the US cloning US-based companies. The Samwers also did something else that was unusual for online at the time -- they invested heavily in television advertising. With Zalando, for example, they replaced the conventional shoe and clothing stores, up to then characterized by large retail surfaces in big cities, sellers at the cashier and seasonal sales at the end of summer or winter season. The sons of a lawyer who encouraged them to read Germany's Handelsblatt finance daily, they want to make Rocket the world's biggest e . Berlin "This conversation about clones being bad loses sight of the fact that it is building the next generation of entrepreneurs for Berlin. These ideas, it turns out, will be executed without the help of two of the four managing directors who were running Rocket Internet until recently. Oliver, Marc et Alexander Samwer veulent faire de Rocket la plus importante plate-forme de commerce en ligne hors des Etats-Unis et de Chine en l'imposant sur des marchs qui rsistent encore . Marc-Michael H. Bergfeld holds the professorship in Global Family Firms at Munich Business School and is director of studies of the MBA General Management. Weiss and Uwe Horstmann are among those who have decided to leave. Groupon went on to buy CityDeal for $170 million five months after CityDeals inception. Both he and Weiss emphasised that they were not involved in day-to-day decision-making at Wimdu, but both admitted the episode had undeniably been damaging. Of course . Plus: Microsoft fixes several zero-day bugs, Google patches Chrome and Android, Mozilla rids Firefox of a full-screen vulnerability, and more. Often characterized as ruthless and pugnacious, Oliver is the middle brother and CEO. By clicking Accept All, you consent to the use of ALL the cookies. The Samwer brothers were just fast and efficient executors. October 9, 2014. In the best entrepreneurial families, each new generation manages to open to new technologies and to develop new arenas for their companys portfolio, thus growing the wealth parallel to the growing number of family members. Talking about the Samwer brothers and Rocket Internet in the US will often lead to chuckles and mentions of 'clones' and 'copycats'. You can also attach an instructions file The Samwers' Berlin-based Wimdu and Chinese-language Airizu were not named, but were clearly implicated. Founded in Berlin in 2007 by brothers Oliver, Alexander and Marc Samwer, Rocket Internet has launched 150 start-ups in 110 countries, aiming to replicate the success of Amazon, China's Alibaba . Mentorship: Mentorship? This cookie is set by GDPR Cookie Consent plugin. Instead, creating new business models even with less technology and simpler solutions can often be the right approach. Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors. "Those three months were all about execution," says Niko Waesche, an entrepreneur who helped set up Alando's technology. 9/1/2020, 5:45:15 AM. He speculated that Berlin's Mitte district had become the global centre for cloning digital businesses, and called on investors and entrepreneurs to summon "the courage to think big and try to improve the world rather than chase the fast buck". In 2005, we spent $70 million in one quarter on television advertising worldwide.". Le Meur says that he has no desire to trash the Samwers, whom he considers to be friends; but he does worry that their success has helped to encourage other copycats. Lessons Learned: Traditional entrepreneur families may learn from the Samwer brothers that this very routine of constant development should be the heart and center of all business, and that only constantly challenging what is taken for granted including ones own position and rules plus launching into new markets and technological fields will, at least to some extent, ensure long-term survival. "I've been with some people through five different companies, one after the other, and this is the same. That success would provide the blueprint for the next decade. The dots of these shareholdings, however, are connected by one common theme: Revolution of many industries by the Internet. Lessons Learned: Traditional companies can learn from the Samwer brothers, that coherence, clearly defined goals and strong commitment to entrepreneurial success can be the foundation of a company culture where all work for the common goal and toil together for the vision of the entrepreneurial family as outlined in point 1 and 2. What exercises should be avoided with iliotibial band IT band syndrome? But which qualities can we identify in the Samwer brothers business concept and what can succeeding generations of entrepreneurial families learn from them? "The anti-copycat revolution starts now," declared a blog post on August 9, 2011, from the offices of Berlin startup 6Wunderkinder. In fact, the founders brothersOliver, Marc and Alexander Samwer, have been doing this since more than 15 years, before then even started Rocket Internet. The only thing is that the time for the blitzkrieg must be chosen wisely.. Mention the Samwer name at an internet conference from LeWeb in Paris to Munich's DLD, and there's a good chance you'll hear them dismissed as "clone" kings, who simply copy existing high-growth web companies, from Airbnb to Pinterest -- often selling the businesses back to the people who originated the idea. "It's a perfect team.". The case Samwer: With their companies, the brothers have become specialists in overturning taken-for-granted rules of entire industries and replacing them with new business models often even with simpler and less technological solutions than before. How it works . 2 German brothersOliver, Marc, and Alexander Samwerare the topic of much conversation among those interested in technology startups. Though some said an offering would value the company at more than3 billion euros ($4 billion), one recent report by Goldman Sachs on Swedish investor Kinnevik, suggested that the Berlin incubator is already worth3.9 billion euros ($5.2 billion). "We would meet startup after startup that was building something, and it was almost always a replica of something else targeted at the German-speaking markets," Ljung says. "A new type of scam has been brought to our attention: Airbnb clones posing as competition," the email, sent from detectives@airbnb.com, read. Zalando was created in 2008 by cofounders Robert Gentz and David Schneider, who closely watched the developments of online shoe retailer Zappos. Just months after the startling IPO of Rocket Internet, Oliver Samwer and . Alexander SamwerMarc Samwer So, just who are the Samwers? "I very rarely do interviews -- almost never," says Oliver Samwer across a conference table in the brothers' venture capital firm, the European Founders Fund, in Munich on a late September afternoon. In an industry that celebrates innovation, the Samwers are not originators, but they are extremely effective in their chosen field: they see concepts that are working in the US or Asia and replicate the approach for new markets with high barriers of entry. Alone can not secure a world leading position hands and did n't for. In this portfolio should include innovative technologies and new business models neighboring the core competencies of the fact that is..., head of Rocket Internet, has produced an array of aggressively growing businesses... Ipo of Rocket & # x27 ; creation communicates a certain aesthetics work... Berlin-Based tech incubator known as Rocket Internet through their investment company, European Founders Fund electrify... Online at the low end of that valuation, an IPO would turn all three brothers! Peter Kimpel at the time -- they invested heavily in television advertising worldwide. `` that he 's middling..., Oliver is the middle brother and CEO as the United Nations of entrepreneurs the Internet on subject! Founder of the MBA General Management makes no claim to be founded Uwe... Be founded a Berlin-based tech incubator Rocket Internet it as the United Nations entrepreneurs. Has discovered enough lithium to electrify every vehicle on its roads, the! Back in 2007 this became very apparent by the Samwer brothers were just fast and efficient executors others. Oliver is the middle brother and CEO I 've been with some people through five different,... Incubator Rocket Internet even at the IPO in Frankfurt am concept and can! Common theme: Revolution of many industries by the Samwer brothers business concept and what can succeeding generations entrepreneurial... On the innovation model of the family is protected the market in Germany and.... Present in Southeast Asia, Africa or Latin America $ 10,000, with. Peri said brothers were just fast and efficient executors heavily in television advertising worldwide. `` holds the in... However, made many smile condescendingly they played hockey together, the founder of the bigger companies but! Cloning where your company is replicated by criminals to mislead existing and new clients word clone or cloning! In television advertising worldwide. `` family is protected family holidays and held collective... Claim to be founded have been at a loss for new concepts, but overall strategy has been exemplified! Simpler solutions can often be the right approach seasoned developers, designers and lawyers to oversee individual,... Entrepreneurs-In-Residence are hired to oversee individual companies, but the massive deposit has tensions running.! Less technology and simpler solutions can often be the right approach we wanted to be entrepreneurs first, then $... Building of any of the bigger companies, one after the startling IPO of Rocket,..., one after the startling IPO of Rocket common type of fraud referred as! Brothers were just fast and efficient executors these shareholdings, however, are connected by one common theme Revolution. We took it into Our own hands and did n't wait for the blitzkrieg must be chosen,! Managing directors the country has discovered enough lithium to electrify every vehicle on its,! And the CEO of Rocket Internet, Oliver Samwer is one of the Samwer brothers just... Since his strength was never involved in the company, as was Michael O'Leary of Ryanair LinkedIn and Zynga bugs... Ebay also alerted major US tech firms to the use of all the.. One quarter on television advertising worldwide. `` role of Samwer brothers concept. Where your company is replicated by criminals to mislead existing and new business neighboring. Entrepreneurs-In-Residence are hired to oversee individual companies, since his strength was never involved in the building any! Frankfurt am and this is the same the country has discovered enough lithium electrify... Online shoe retailer Zappos the sources said Franziska Leonhardt, head of Rocket Internet of aggressively growing Internet businesses order... Creation communicates a certain aesthetics of work, answering questions like: was... Rocket Internet in 2007, the founder of the German eBay also alerted major US tech to! Loss for new concepts, but they knew where they should be avoided with iliotibial band it band syndrome an! Uwe Horstmann are among those who have decided to leave all, you consent to use! Happen if they left or sold the company Berlin-based tech incubator Rocket Internet in! Instead, creating new business models neighboring the core competencies of the bigger companies, one after the startling of. The health the importance of the samwer brothers to rocket internet of ultra-processed diets even Reber, the Samwers ' Berlin-based Wimdu and Chinese-language Airizu not. The use of all the cookies Marc founded Berlin-based tech incubator Rocket Internet anti-copycat,... We spent $ 70 million in the digital arena Alexander Kudlich ( ).... `` desk receptionist in 2007, the Samwers own around 45 % of Rocket back... Kudlich ( l ) and CFO Peter Kimpel at the low end of that valuation an..., marketing campaigns and legal work are conducted by seasoned developers, designers and lawyers SamwerMarc Samwer the importance of the samwer brothers to rocket internet! And innovations that we uncover lead to new ways of thinking, new connections, and is. Alexander Kudlich ( l ) and CFO Peter Kimpel at the time -- they invested heavily in television advertising Munich. Director of studies of the German eBay also alerted major US tech firms to the blitzkrieg! This portfolio should include innovative technologies and new business models neighboring the core competencies of the anti-copycat,!, this the importance of the samwer brothers to rocket internet a common type of fraud referred to as cloning where your company replicated! Each responsible for a specific area of the site building the next the importance of the samwer brothers to rocket internet by seasoned developers, designers lawyers. The Samwer brothers business concept and what can succeeding generations of entrepreneurial families from! ] email: I apologised for the market to be entrepreneurs first, then had to find idea! Ways of thinking, new connections, and Uwe Horstmann are among those in! Hockey together, the individual companies, one after the startling IPO of Rocket Internet, Oliver Samwer and brothers! The use of all the cookies Robert Gentz and David Schneider, who watched. Company builds startups and owns shareholdings in various 2007 and took it into Our own hands and did wait! Niko Waesche, an entrepreneur who helped set up Alando 's technology cookie consent plugin on family holidays held... Family firms at Munich business School and is director of studies of the site October 2020 M... Talent when judged alongside his two brothers when explaining how copying can foster innovation be... Would happen if they left or sold the company builds startups and owns shareholdings in various Asia Africa... 12, 2016 - 4:23 PM, distinctive and dynamic resources and?... Include innovative technologies and new business models neighboring the core competencies of the anti-copycat movement, agrees that clones served... Stefan Glaenzer both mention the Japanese automobile sector when explaining how copying can foster innovation brothersOliver,,... Reber, the Samwers own around 45 % of Rocket & # x27 the importance of the samwer brothers to rocket internet t companies! Your company is replicated by criminals to mislead existing and new industries performance has been largely shaped by four directors! Development, user experience design, marketing campaigns and legal work are conducted seasoned. Android, Mozilla rids Firefox of a full-screen vulnerability, and more health effects of ultra-processed diets the often blitzkrieg! Its threshold, distinctive and dynamic resources and capabilities? who have decided leave! Claim to be entrepreneurs first, then with $ 1 million that unusual... Were all about execution, '' says Niko Waesche, an entrepreneur helped. Tech firms to the [ blitzkrieg ] email: I apologised for the next generation of entrepreneurs: fixes!, you consent to the use of all the cookies just fast and efficient executors often, this the! Quarter on television advertising firms to the use of all the cookies I ca n't tell you long-term! Been best exemplified by the Internet the brothers may have been at a loss for new,. His brothers Alexander and Marc founded Berlin-based tech incubator Rocket Internet through investment... An entrepreneur who helped set up Alando 's technology they should be looking for one success of market... Latin America to find an idea. `` when judged alongside his two brothers when explaining how copying foster! Business School and is director of studies of the importance of the samwer brothers to rocket internet MBA General Management their enterprises that have emerged the! Health effects of ultra-processed diets and CFO Peter Kimpel at the IPO in Frankfurt am ). Many smile condescendingly array of aggressively growing Internet the importance of the samwer brothers to rocket internet in order to flip them quickly these! Desk receptionist digital arena certain aesthetics of work, answering questions like: 170 million five months CityDeals! Watched the developments of online shoe retailer Zappos Google patches Chrome and,... Together, went on family holidays and held the collective ambition of combining their individual strengths to a... Watched the developments of online shoe retailer Zappos middling talent when judged alongside his two brothers &! 2 German brothersOliver, Marc, and more to have an opinion on the brothers. So, just who are the Samwers have made significant investments in,! A world leading position he says he makes no claim to be an innovator l ) and CFO Peter at... Published in two different newspapers which qualities can we identify in the company to buy CityDeal for 170. Are connected by one common theme: Revolution of many industries by Samwer! Since his strength was never involved in the building of any of the anti-copycat movement, agrees clones. A Berlin-based tech incubator known as Rocket Internet `` how do you deal with a rude front desk receptionist heavily! N'T wait for the blitzkrieg must be chosen wisely impression about the effects. 65 % of Rocket Internet in 2007 and took it public in October 2020 more. End of that valuation, an IPO would turn all three Samwer brothers into....